Content Marketing Institute
Content Marketing Institute (CMI) is the leading global content marketing education and training organization. Learn content strategy, creation, distribution, and measurement from industry experts. Access research, best practices, and proven methodologies to build effective content marketing programs that drive business results.
Key Features
Expert-Led Education
Learn from leading content marketing practitioners and thought leaders
Research and Insights
Access annual research reports and industry benchmarks
Content Strategy Framework
Master proven frameworks for content planning and execution
Multi-Format Learning
Articles, podcasts, webinars, and in-person events
Community Network
Connect with content marketing professionals worldwide
Certification Programs
Earn recognized credentials in content marketing
Use Cases
Content Strategy Development
Build comprehensive content strategies aligned with business goals
Brand Storytelling
Create compelling brand narratives that resonate with audiences
Lead Generation
Use content to attract and convert prospects into customers
Thought Leadership
Establish authority and expertise in your industry
Customer Education
Educate customers and improve product adoption
Content Team Building
Develop content marketing skills across your organization
Technical Specifications
Content Library
10,000+ articles, guides, and resources
Research Reports
Annual B2B and B2C content marketing research
Learning Formats
Articles, webinars, podcasts, events, and courses
Community Size
100,000+ content marketing professionals
Industry Coverage
B2B, B2C, nonprofit, and enterprise content marketing
Update Frequency
Daily new content and regular research updates